Ads · Email · Websites
I run Meta and Google ads for local businesses, then build the pages and emails that turn those clicks into booked jobs and paying customers. I'm taking on new clients now.
Years in sales taught me how people decide to buy.
Now I build marketing around it. Remote, anywhere.
Paid Social
↗Reach people before they need you, and remind them when they do.
Paid Search
↗Show up first when someone searches “near me.”
Welcome emails, reminders, and win-backs that send themselves.
Web
↗One page, one job: get the call, the booking, or the sale.
(How I work)
Who are we talking to, what are we offering, and what counts as a win? Nothing gets built until we agree on all three.
The ads, the landing page, and the emails. Written in your voice, not mine.
Tracking goes in before a dollar gets spent, so we know what's working from the first day.
I check the numbers every week. Keep what works, cut what doesn't, and test the next idea.
(About)
I spent years in sales before I ever opened an ad account. When you stand across the counter from people who walked in confused, frustrated, or just not sure yet, you learn how buying decisions really get made. That's the part a lot of marketing skips.
So that's how I build. The ad makes a promise, the landing page backs it up, and the email follows through. When all three say the same thing, people trust you faster, and you can see it in the numbers.
Before marketing I also worked delivery, logistics, property management, and even sheet metal. Different jobs, same lessons: show up when you said you would, fix the problem in front of you, and stay calm when things go sideways. I run client work the same way.
The projects below are spec work for made-up companies. I'm taking on my first real clients now, which means you'd get a lot of my attention.
(Off the clock)
Hover to pause · click any title to look it up.
Pick one or all three. Ads do better when the same person built the page they land on.
A lot of local businesses boost a post, get some likes, and decide Facebook doesn't work. It works when it's set up right. I build campaigns that reach people in your area, test real creative against each other, and follow up with the people who looked but didn't book.
When someone searches “AC repair near me” at 9pm, you want to be the first name they see. I build Search and Performance Max campaigns around the searches that turn into customers, and keep your budget away from the ones that don't.
Your email list is the one audience no algorithm can take away from you. I set up the emails that should be sending on their own (welcome, reminders, win-backs) and write campaigns that sound like you instead of a template.
Every ad sends someone somewhere. If that page is slow, confusing, or buried three clicks deep, you paid for the click and lost the customer. I design and build sites and landing pages that load fast, work on a phone, and make the next step obvious.
Four made-up businesses, each with a full campaign: website, landing page, Meta ads, Google ads, and emails. It's spec work, so there are no results to show yet. What you can see is how I think, from the first headline to the last email. Real client work is next.
A family HVAC company going up against the big chains. Everything answers what homeowners worry about when they call a contractor: Will you show up? Will I get ripped off? Who's going to be in my house? Real names, the price before the wrench, and a $19 a month maintenance club.
A from-scratch Oaxacan kitchen that wants fuller weeknights and more catering orders. The creative leads with the food, the copy sounds like Maria, and the emails turn first-time diners into regulars with a simple stamp card.
Nobody wants to buy fire inspections. Property managers buy them because they have to. So this campaign doesn't sell fear. It sells less paperwork: one vendor for every system, a calendar that tracks every due date, and reports ready for the fire marshal.
A launch for an AI receptionist built for service businesses. The site, ads, and emails all start with a question every owner can answer: how many calls did you miss this week? From there, the free trial does the selling.
(Let's work together)
or tell me a little about your business first: